Last month saw the arrival of Kate and Will’s first child George – and the new royal baby appears to have caused a boost not only to the nation’s mood, but also its economy.

It is thought that although it was for a limited time, the royal birth had a positive effect, especially on the retail sector and betting sector.

It’s estimated that – as a country – we spent £87 million on celebrations and party supplies (I wonder if the Middletons had a good month of sales for their website party pieces?!), £80 million on merchandise and £76 million on books, DVDs, magazines and newspapers.

Overall the new royal baby caused a surge of £243 million for the UK economy – which increasingly appears to be moving in the right direction.

The Royal Baby to add to the Kate Effect?

The Kate effect has had a wondrous effect on British fashion sales and that is now likely to cross over to baby clothes too.

For all those people who complain about the £40 million that the royal family cost us yearly, I say that the tourism they encourage alone brings in an estimated £176million.

Well worth it I say!

All in all, the Kate and Will’s effect has had a positive effect on how the world views the royal family and the birth of baby George will hopefully only add to that.

Long live the royal family!